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VACANCIES

Aardvark Records is the company behind a number of award winning music artists , including Yahel, EricM, Jeff Alford and Little Spitfire. Based in Cornwall, we operate on an international level with satellite offices and reps spread around the globe. Music lovers are the heart and soul of Sonos. We’re a company created by music lovers, for music lovers.

Marketing Managers (Freelance)

 "Obsessed with stats and numbers, a fastidious attention to detail, black belt in Excel, and highly literate. You are passionate about marketing, hungry for knowledge, and most importantly - ROI focused."

Aardvark Music Ltd. seeks an experienced Freelance Marketing Manager to cover their Rock & Pop Division. We're also seeking the same for our Dance/Electronica Division.

We're looking for first rate digital marketers to take responsibility for planning, managing, delivering and tracking marketing activity through existing and emerging digital channels. Marketing activities could include but are not limited to: Email, Social Media, Blogging and sticky content generation, Consumer Insight, Mobile, SEO / CPC, Conversion Optimisation and Multivariate testing.

The main of aim the role is to increase revenue across our D2C e-commerce channels. Successful candidates will be incentivised against his or her impact on revenue, conversion rates, customer lifetime value and other KPIs.

This is a challenging role, but with excellent career progression opportunities for someone who can make a real difference.

You will be a seasoned and experienced music marketeer with the ability to hit to the ground running. Your income will come from the deals you bring to the table, which are successfully concluded by our Head of Marketing. You will receive a generous percentage from sales revenue from each successfully concluded deal. If the deal is with companies like digital content aggregators, mobile App developers & producers, synch deals and licensing deals, you will receive ongoing revenue from sales. In the case of one-off opportunities you generate, you will receive a one-off payment. Your ultimate success will depend on your ability to generate solid sales leads.

In addition to this, you will have thorough knowledge and experience with digital media marketing and social marketing experience. You will be able to demonstrate successfully creating and implemented strategic and effective Interactive and Social Media Marketing campaigns, including building social communities - and tracking those results . You will have experience encoding audio and video, including embedding meta data in digital content files, as well as knowledge of handling digital images (resizing, etc). You will be responsible for developing and executing creative and innovative Interactive and Social Media Marketing programs. You will be the brand voice as expressed through all channels of interactive marketing and social media including email, web, search and mobile that affects user behaviors and technology.

Oh yes, and you must love music

At Aardvark experience outweighs formal educational degrees. Educational degrees are a bonus, demonstrated successful experience is a must.

You will work with, and report to, our Head of Marketing.

In terms of the Aardvark team, we are small in size with a family type vibe. We are looking for individuals who are seeking a long-term involvement. Our ethos is rewarding dedication and performance with advancement. It's as simple as that. We have an excellent reputation within the industry and work hard to achieve and maintain that reputation. This will be as important to you as it is to us. 

Please note that initially this is a 'commission based' post. Offers of full-time employment are achievable for successful freelancers.

Responsibilities include:

  • Manage all aspects of an interactive marketing plan, including social media and digital media.
  • Develop marketing plans based on marketing strategies and objectives
  • Ensure consistent positioning and messaging across all components of the marketing mix.
  • Manage 3rd party vendors and agencies to develop, execute, analyze and refine SEO activities
  • Conduct regular research and analysis of competitive marketing campaigns
  • Develop and execute strategies to expand brand communication via. blogs, corporate blogs, RSS feeds, widgets, message boards, email discussion groups, live chats, forums etc.
  • Collaborate within-house PR to leverage brand initiatives, combining traditional and new media consumer outreach
  • Manager the community maintenance on social networks (Facebook, Twitter, MySpace, YouTube, etc.)
  • Track performance of specific initiatives and of overall marketing program
  • Develop and execute successful marketing programs to increase consumer awareness, acquisition and conversion.
  • Define target audiences and develop corresponding communication strategies
  • Create and distribute reporting for all media and campaigns.

 

Qualifications

  • We are looking for a self-motivated team player to support our growth plans.
  • 5 years marketing experience including 2 years of specific focus on interactive marketing and using Social Media to build campaigns, branding and communities.
  • Proven track record of meeting deadlines and deliverables and analytically strong with proven ability to demonstrate data interpretation. 
  • Must be an enthusiastic and avid social media/internet user with understanding of social media platforms (Facebook, MySpace, Digg, ShareThis, Twitter, StumbleUpon, more.).
  • Must be well versed and experienced in all aspects of interactive consumer marketing including acquisition, loyalty programs, optimization, and engagement programs using many different types of interactive media.
  • Proficient with PowerPoint, Word and Excel.
  • Understanding of the following areas: advertising, search marketing, promotions, point-of-sale marketing, PR, social media, SEO,and intermediate web knowledge.
  • Ability to stay on top of new media trends and technology.
  • Due to the dynamic nature of our business, self motivation and the ability to learn quickly are essential.
  • Must be a decisive, action-oriented individual with an entrepreneurial drive.
  • Strong oral, written, organizational, presentation and project management skills.
  • Music lover.

For more information - or to send your CV - please contact jan.vark@hotmail.com

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Freelance A&R/Licensing Agents

We currently have vacancies for experienced (minimum 3 years) freelance A&R/Licensing Agents. Our roster has blossomed in the past
6 months and we require experienced individuals to place projects domestically and abroad. You will have a proven track record in A&R and international licensing and an established network of contacts. The ideal candidates will also have solid relationships with press, radio and media.

Specifically speaking, we require a Pop and Rock all-rounder, an Electronica and Dance Music all rounder and an Urban and R&B all rounder.

In terms of the Aardvark team, we are a small in size with a family type vibe. So we are looking for individuals who are seeking a long-term involvement. Our ethos is rewarding dedication and performance with advancement. It's as simple as that. We have an excellent reputation within the industry. We've worked hard to achieve and maintain that reputation. This will be as important to you as it is to us.

We're offering a generous commission-based package with a view towards making these permanent positions.

Applicants do not have to be resident within Cornwall. For more information - or to send your CV - please contact jan.vark@hotmail.com

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Freelance Booking Agents

We currently have vacancies for experienced Booking Agents. By 'experienced' we mean that you will have a minimum of 5 years' booking experience with a ready made network of contacts. You will know the lingo. You will also have an expert knowledge of booking contracts and negotiating live appearance conditions.

You will be responsible for booking our acts for live appearances including festivals, music venues, tours, events and television. You will have a strong relationship with promoters, venue managers and appearance bookers. For tour bookings, you will have knowledge of working with tour managers. You will also have experience of scheduling, travel booking, insurance and distribution of promotional materials.

You will be working directly with our director of marketing and promotions.

Specifically speaking, we require a Pop and Rock all-rounder and a Electronica and Dance Music all rounder.

We are offering a generous commission-based package. Applicants do not have to be resident within Cornwall.

For more information, please contact Alex di Savoia: alex@aardvarkrecords.co.uk

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