Aardvark Records has the pleasure of announcing a deal which sees the appointment of the American-based talent agency, Fast Lane International, as worldwide booking agent to EricM and Little Spitfire. While Fast Lane were interested in a number of Aardvark artists, the companies decided the agency should proceed with EricM and Little Spitire based on the success of recent promotional music videos from both artists.
Fast Lane enjoys an international reputation as a provider of professional entertainment for clubs, concerts, festivals, colleges and universities throughout the world. The company has already begun negotiations for EricM bookings for venues in North America and The Caribbean for early 2007.
Aardvark spokesperson, Aex di Savoia, said
"This was a most welcome call that came out of the blue. The company's booking network is impressive and Peter Sullivan at Fast Lane has more then proved his agency is willing to go that bit further in servicing the artists it represents. Peter knew what he wanted, knew what Aardvark was about and the deal was pretty quick to wrap up."
Speaking about the attraction of the deal, di Savoia continued, "The fact that Fast Lane can represent our artists worldwide was certainly a strong attractor for Aardvark. Even better that the agency has offices around the globe. This ensures our artists will truly be looked after by the agency's local staff, which also provides a bottom line savings in terms of support staff costs.
"Fast Lane also has a great promotional and marketing background with effective street teams. If you're going to get a call out the blue, this is the kind of call you like to get."
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About Fast Lane International
Fast Lane is a full service agency with an international perspective and a global reach. Its Corporate Headquarters focus is on North and South America, Africa, The Caribbean, the Far East and the South Pacific, with liaison offices located in the UK, France and The Netherlands.
In addition to its current roster of exclusive artists we have represented promoters or artists to secure successful international performances for many others including: Jimmy Cliff, Steel Pulse, Sean Paul, Third World, The Wailers, Julian Marley, Junior Kelly, Sesame Street Live, and many others.
With over 20 Years, the company has extensive contacts and a large database of artists at its disposal and can make practical, well researched offers on any artist on behalf of international buyers.
About Aardvark Records:
Established in 2001, Aardvark Records is one of the UK's most creative record labels with an international reach disproportionate to its small size. Its staunchly independent stance and pioneering spirit have produced a string of well-received releases worldwide, spanning a variety of music genres: dance, pop and rock. Its current hit-making writers and producers include: EricM, Zetan Spore, Thabani, Everett Young, Thabani and Jeff Alford.
Aardvark started life as a local record label handling a variety of Cornwall-based artists. It became a small national independent label in 2002 and has since grown into an international label with a network of in-house licensing agents and A&R spread around the globe.
Its directors bring a collective 25 years' music industry experience to the label.
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 Additional Information
 Fast Lane International
EricM
Little Spitfire
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