The promotional videos for EricM's single 'Everytime this Song Plays' (Mixshow Edit feat. Lindsay McGuire) and 'Touch Faith' have been added to Foot Locker's January 07 video programming. The Love Bites (Club Junkies remix) video by QED is also part of the retail chain's in-store entertainment line-up.
The videos will be shown throughout the 2,000+ Footlocker sportswear retail chain in The United States. This equates to a potential audience of over 39 million people per month.
This has been the latest high profile development for Aardvark's dance division since it appointed the LA-based video promotion company Import Sound and Vision the exclusive right to promote its videos.
The Foot Locker deal came a a result of Import Sound and Vision partnering with In Store Sports Network (ISSN). ISSN manages a national closed-circuit television network providing original music and sports programming to the sales floors of America's most important sports-specialty retail stores.
|
|
On the air since 1993, ISSN services Foot Locker and Champs Sports stores on a national basis. Programming runs nationally during all open store hours (11 - 12 hours per day) and are updated monthly, giving incredible exposure to the artists selected for inclusion. ISSN's programming is available in over 1,950 locations across the United States, covering the Top 1,000 malls and reaching a potential audience of over 39 million people every month. The programmes are designed to appeal to the young, active sports consumer's two biggest passions: MUSIC and SPORTS featuring custom produced videos not available anywhere else and music videos.
The distribution of these videos by EricM and QED through the Footlocker retail chain brings their considerable talents to a new and import fan base. It also provides considerable exposure for Aardvark in the American music market.
|
|
 Additional Information
 Footlocker
Import Sound and Vision
EricM
QED
|
