www.voeveo.com and Aardvark Records are pleased to announce London-based act Riveraire as the grand prize winner in the audio category of the voeveo incubator competition. voeveo’s incubator programme is all about supporting and helping creative people learn skills to build their mobile business.
The winning mobile fulltrack was "Down To The Ground", a rousing acoustic pop track with a bitter sweet lyric. Riveraire wins global digital distribution and promotion with the Cornwall-based independent record label Aardvark Records as part of the audio Grand Prize. Aardvark will license the winning track.
Alex di Savoia, Head of Communications at Aardvark Records, said; “As far as we’re aware this is the first deal of its kind in the music industry. A label scouting and working with an artist based on the strength of their audio productions for mobile telephones shows just how much the music industry is changing.”
Annabel Youens, Community Director of voeveo said: “It's been quite amazing to see the Incubator succeed. It was always our vision to help independent artists form new relationships and build their skills by partnering them with industry mentors. We built voeveo to empower bands, musicians and other creative artists to manage their business how they want and tap into explosive mobile market. It's been a real pleasure to see Riveraire win and connect with Aardvark Records. Congrats!”
Riveraire’s Caroline Loftus said: “We’re really thrilled and excited about winning the Incubator Competition and for the opportunity to connect with a wider audience with the help of voeveo and Aardvark Records. As independent artists, it’s fantastic to receive mentorship and support at a grass roots level. It feels like a real boost for us and fellow independent artists who are striving to make their mark in the mobile and digital arenas.”
Riveraire is an accomplished acoustic pop songwriting trio, bringing together the talents of London based Australian writer and performer Caroline Loftus and British songwriters Paul Carr and Paul Nolan. Their name harks back to the two Pauls’ northern roots and the river Aire in Yorkshire. Since meeting in London seven years ago, the team has been carefully crafting a catalogue of songs that combine soaring melodies, heartfelt words and Caroline’s rich and luscious vocals.
“Down To The Ground” will be distributed globally through Aardvark’s digital distribution network, including iTunes, MSN, Napster, eMusic and numerous other household digital music brand names.
For further information, please contact:
Alex di Savoia, Head of Communications, Aardvark Music Ltd
Mobile: +44 7950 839 256, e-mail: alex@aardvarkrecords.co.uk
Or
Maurice Stilwell, Chief Executive Officer, voeveo.com
Mobile: +64 21 783 566, e-mail: maurice@voeveo.co
Or
For more information about Riveraire, please visit www.riveraire.com
|
|
About Aardvark Records
Aardvark Dance is the new dance music division of Aardvark Records, both wholly owned subsidiaries of the privately held Aardvark Music Ltd.
Established in 2001, Aardvark Records is one of the UK's most creative record labels with an international reach disproportionate to its small size. Its staunchly independent stance and pioneering spirit have produced a string of well-received releases worldwide, spanning a variety of music genres: dance, pop and rock. Aardvark Dance’s current hit-making writers and producers include: EricM, Zetan Spore, Thabani, Everett Young, Yahel and Jeff Alford.
Based in Penryn, Cornwall, Aardvark started life as a local record label handling a variety of Cornwall-based artists. It became a small national independent label in 2002 and has since grown into an international label with a network of in-house licensing agents and A&R spread around the globe.
Its directors bring a collective 25 years' music industry experience to the label.
For more information about Aardvark Records, please contact Alex di Savoia on
Tel: +44 (0) 1326 213 706 or email: alex@aardvarkrecords.co.uk or visit www.aardvarkrecords.co.uk
About voeveo
voeveo is a community website where you can buy & sell mobile content. Think of us like the etsy (we heart etsy) of mobile phone content: a community of members who buy and sell stuff for their phone.
voeveo’s solution breaks down the restrictions of one-way supply channels and fixed content pricing used by many mobile content carriers and mobile content re-sellers and aggregators. voeveo provides sellers with the opportunity to create their mobile business in an open and transparent way.
The voeveo solution provides mobile content sellers with a new path to market. By bringing sellers and buyers together voeveo provides the space for them to establish a mobile content marketplace and community: to create, transact and connect.
* Buyers and sellers conduct business on their own terms and conditions.
* There are no hidden costs and no monthly payments.
* Buyers choose content that matches their phone, at the prices they want to pay.
* Content is downloaded directly to their mobile phone.
voeveo entered Beta in December 2006. On October 17 2007 voeveo began its first phase of commercialisation with its launch in the United Kingdom. voeveo is owned by TradeMobile Limited, a private company registered in the United Kingdom and New Zealand.
For more information about voeveo, please contact Jen Porter on
Tel: +64 (0) 21 783 938 or email: jen@voeveo.com or visit www.voeveo.com/aboutus
|
|
 Additional Information
 Riveraire
voeveo
|
